Considering that “over 95% of consumers and employees are human,” how could our approach to innovation be more human? From his years helping global megabrands act like entrepreneurial startups, brand humanist Dustin Garis proved that the greatest opportunity for brands is not just innovating on products and marketing, but rather innovating on the full human experience. In this talk, Dustin Garis shares mind-bending principles for reinventing the organization from the inside out, creating a culture of creativity and agility and unconventional approaches to human understanding, so companies can achieve a breakthrough market impact.
Keynote
