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How Crocs Is Rockin’ BI Releases: A Journey to Scrum and Kanban

By late 2015, Crocs had successfully implemented a new SAP Apparel and Footwear Solution system globally, hyper-care was wrapped up and the requests for BI reports and data were growing. What started as a trickle during the transitional reporting phase rapidly grew into a flood from all directions. Something had to be done and the direction was simple: make it happen now. We began the search by trial for a BI release methodology to fit the young and fast changing Crocs culture.

For the past two years, we have used a blend of Scrum and Kanban methods to deliver short BI releases, resulting in continuous delivery of working solutions and visibility of work in process. The methodology has enabled enough structure for compliance and enough flexibility to embrace change. The journey is still a work in progress—as any Agile endeavor should be—but there are lessons to learn in Crocs’ journey so far and the unique path taken to get here.

Key Business Benefits:

  • Continuous predictable delivery
  • Ability to embrace change without harm to the budget or team
  • Improved visibility of work


Hyatt Regency Huntington Beach, California
21500 Pacific Coast Hwy Huntington Beach, CA 92648
Phone: (714) 698-1234
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